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Spinlab vs Magic 360
Magic 360: Long-running 360° spin viewer from Magic Toolbox, available as a Shopify app.
The short answer
Choose Magic 360 if
Merchants who prefer a one-time purchase and already have a photo turntable workflow.
Choose Spinlab if
Shopify merchants who can film a turntable video and want the spin visible on the product page.
Side by side
| Compared | Spinlab | Magic 360 |
|---|---|---|
| What you upload | One 360° product video (MP4 or MOV); 4K recommended | A photo sequence; Magic Toolbox recommends 36 photos shot 10° apart on a turntable |
| Where shoppers see it | Inline on the product page, via a Shopify Theme Editor block | Inline on the product page |
| Platforms | Shopify | Shopify and other ecommerce platforms |
| Pricing | Free (3 products), Pro $19/mo (100 products), Enterprise $29/mo (unlimited) | One-time payment of £99; free trial with a watermark |
| Processing | Typically 30 seconds to 2 minutes per spin | No video processing - you upload finished photos |
Key differences
- What you shoot: Magic 360 recommends 36 photos shot 10° apart for each product. Spinlab needs one 360° video of a full rotation.
- How you pay: Magic 360 is a one-time purchase of £99. Spinlab is monthly, with a Free plan for up to 3 products and paid plans from $19/month.
- Where it shows: both show the spin inline on the product page.
- Setup: Magic 360 is configured through its Shopify app and theme integration. Spinlab adds a block to your product template in the Shopify Theme Editor.
Strengths of each
Magic 360
- One-time price instead of a subscription
- Mature product with wide theme support
- Well reviewed on the Shopify App Store
Keep in mind
- Each product needs a full photo sequence, which takes longer to shoot than one video
Spinlab
- Film one video instead of shooting a photo sequence
- Spin appears inline where shoppers already look
- Flat monthly price for your whole catalog, with a free start
Keep in mind
- Shopify only
- No 3D models or hotspots
Want to try Spinlab? Learn how to film a 360° product video, then start on the Free plan. Also compare Spinlab with Sirv or Spinnify, or see all comparisons.
Disclosure: Spinlab is our product. Competitor details come from their public websites as of September 30, 2026 and may have changed since. Spotted something out of date? Let us know.
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